Sure it’s awesome…but will anyone want it?

As an engineer, I am prone to bouts of the “Field of Dreams” syndrome. You know the one.  “Build it and they will come.”  (If you don’t get the reference, click here.) Have you ever found yourself there?  Have you ever just known that you were working on the most amazing project (or product) only […]

Setting Goals (is hard)

When I was younger, goal-setting was easy.  I wanted to beat that video game.  I wanted to letter in that sport.  I wanted to date that girl.  I wanted to buy a car.  Graduate.  Go to college.  Graduate again.  Get a job.  Buy a nicer car.  Get married.  Buy a house.  Have kids. At some […]

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